On a scale of one to “Light and Comfortable”…these are “Light and Comfortable”. They’re also vegan and vegetarian which will help ease the guilt when you go for your second cheeseburger.
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Time-Saving Slip-Ons Free Up 30 Seconds for More Texting
The Right to Bear Arms
July 1, 2010

We’re not talking about assisting Sarah Palin on her next helicopter hunting expedition. We’re just loving this easy-to-wear short sleeve chambray shirt in gray. It feels fresh even after quite a few seasons of chambray mania. It also makes your arms look slightly more jacked-up than their usual jacked-upness.
On the Fringe
July 1, 2010
We’re big fans of making our own cut-offs. We use either an old pair of long pants that we already own or buy a pair on sale for dirt cheap. Right now, cords seem to be the cut-offs du jour, but chinos and jeans will work just fine. The ideal inseam length is between nine and eleven inches. Start at eleven and cut again if it feels too long. Be careful! It’s better to have to cut two or three times to achieve the ideal length than to cut once and find your reflection staring back at you in a pair of Dasiy Dukes.
Offset Sprinting
July 1, 2010
Offset all the washed neutral color on top with a blip of unexpected pop color in a new pair of retro running shoes. We love these vintage kicks that go with all the khaki, gray, white and navy that has accumulated in your closet over the years.
Tee Vee
July 1, 2010

An easy v-neck is the perfect default tee that goes with anything you wear this summer. This already looks like your favorite with its sun-faded color and super soft hand feel.
Suit Yourself
June 24, 2010
Since ”rad” is not an adjective we use to describe ourselves, we’re shying away from the whack prints that have overtaken most of the swimwear industry. Instead, our favorite four feel fresher in solid neutral colors with athletic stripes and bright pops.
Clockwise from top left:
Orlebar Brown Bill Amberg 10 Classic Beach Short $295
Loomstate Organic Surf Lodge Solid Fountain Block Board Short $135
Twinkle Toes
June 24, 2010
Don’t be that guy with the pasty feet that haven’t been exposed the open air since last August. Wear flip flops and wear them often so that, when it’s time to make a public appearance, they’ll have that healthy-looking, summery tone your friends will revere and admire.
Magic Shorts
June 17, 2010
We’re obsessed with Bonobos! These light weight twill shorts are must-haves for summer. The fit is a total upgrade from all things khaki. Who knew a pair of chino shorts could make you look so good?
Picnic Check Shirts
June 17, 2010
Um. Yeah. No one ever actually goes on a picnic; however, you’ll look just as dapper, nodding off in a coffee shop after a rough night on the town.
White Leather Sneaks
June 17, 2010
Stan Smith’s always go with everything. They can’t get too dirty, but will definitely be too clean when you first get them. We suggest you expedite the aging process by doing everything your mother told you not to do while wearing a pair of brand new shoes.
Preppy Belts
June 17, 2010
Just a little more pattern and texture around the waist to distract everyone away from the fact that you’re carefully trying to make it look like you’re not really trying.





July 8, 2010
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